Sponsor The Cloud Playbook Newsletter
If you sell to engineering leaders who run critical platforms on AWS, this newsletter reaches the people you care about.
Questions or bookings: apatil.digital@gmail.com
About The Cloud Playbook Newsletter
The Cloud Playbook helps engineering leaders build predictable platforms on AWS in high‑stakes environments.
Topics include:
AWS & platform architecture
SRE, reliability, and incident patterns
FinOps and cost predictability
Security, observability, and org design
Lessons from regulated environments (FedRAMP, HIPAA, ISO 27001/18)
Written by an engineering leader with 11+ years building and scaling AWS platforms in regulated contexts. New issues weekly.
Currently funded by reader subscriptions and a small number of sponsors.
Who reads it
The audience is senior, technical, and owns platform decisions.
~3,500+ newsletter subscribers (~30% open rate)
3,000+ followers on LinkedIn, 5,900+ on Substack, 3,600+ on Threads
Mostly senior EMs, Directors, VPs, CTOs, and founders working on AWS platforms
Strong presence in fintech, healthtech, SaaS, and govtech
Audience
Subscribers from companies like:
And many more!
Demographics
Location of the audience
Seniority of the audience
Company size of the audience
Why sponsor
Sponsor if you want to:
Get in front of engineering leaders who run AWS spend, tools, and platforms
Reach teams who care about reliability, cost, and risk – not just the next shiny tool
Have your product framed in the context of platform predictability on AWS
Ideal sponsors: cloud infrastructure, observability, incident management, security, cost / FinOps, platform tooling, and related services.




